Katy Keim is the Chief Marketing Officer at Lithium Technologies. She is a frequent contributor in the Social CRM Matters blog.
On the Lithosphere she is KatyK. Or you can find her on Twitter @katykeim or at her blog, BookSnob.
One of the great things about working at Lithium is that we see every day how much we’re empowering people. We empower our clients to magnify their marketing and support efforts. We empower individual consumers to create meaning and a sense of purpose around the brands and products they love.
We call this building a Brand Nation.
There’s another group of people who are empowered by the technology we provide: developers. That’s why we’ve launched a new program called Lithium DeveloperNation. With this program, we’re reaching out to developers everywhere...
At clients like HP and RIM.
At ISVs like Badgeville and Clarabridge.
At implementation partners like Sequentia and Stone Cobra.
Among our integration partners and digital agencies as globally connected as Ipsos or as nimble as CloudSquads.
And even among our clients’ customers like those passionate souls who built their own iPhone app for giffgaff. Almost every day, we hear about huge opportunities to build new social experiences, to infuse community into every aspect of the business, and to integrate data and processes with CRM and marketing automation systems.
In the spirit of our friends at giffgaff, we want to provide “more tools, less rules.” So if you’ve got ideas or questions, or if you’re just curious about what’s in the Lithium Platform, head over to devnation.lithium.com and check it out.
And if you keep coming back, you’ll see more and more great stuff because I promise you, we are just getting started.