Hidden Power of Your Customers - Interview with Becky Carroll

[#1]

Paul Gilliham is Lithium's Director of Customer Marketing,  responsible for customer engagement marketing, social media and Lithium's own community, the Lithosphere.

He is a regular blogger for Lithium and in the Lithosphere you'll see him as PaulGi. You can follow him on Twitter at @lithiumtech or @bladefrog

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You've heard me say many times that I definitely feel privileged to work with some of the smartest people, both at Lithium and in our customer base. They are passionate, knowledgeable and innovative - and that is infectious to work with, inspiring other team members and colleagues.

A lot of them present at events. A lot blog. Not that many of them author books. Becky Carroll (@bcarroll7) is one of the people I have been working with for the last couple of years. She is a community manager and social strategist at Verizon Residential. But has for years run a very successful and popular blog called CustomersRock.net 

This has led her to be a keynote speaker around the country, have a tv spot on the morning program in San Diego and be a regular panelist everywhere. Becky has taken all that knowledge in creating customer experiences and turned the work into her first book - The Hidden Power of Your Customers: Four Keys to Growing Your Business Through Existing Customers.

Published last week (July 20th) by John Wiley & Sons, the book is really a distillation of all the experience that Becky has accumulated working with some of the best companies in the world. 

I got the opportunity to chat with Becky at LiNC in May, about the book. Now that it is published, I thought it would be a good time to air the interview. Hope you enjoy it.

On behalf of the Lithium team, congratulations on the new book Becky!

[#2]

Thank you, Paul, for your very kind words. Much appreciated!

[#3]

No problem Becky! Good luck with the book from everyone at Lithium, and see you soon!