05-20-2010 01:53 PM - edited 11-02-2010 07:42 PM
Attendee 38: "do you find that you can apply the same tactics to small-medium businesses that you recommend for bigger companies?"
Attendee 44: "Do you think there significant differences between large brands and small company using SCRM?"
Attendee 58: "Where do we stand in terms of SCRM tools currently used by SMBs?"
05-23-2010 02:54 PM
SMBs should absolutely get started - you may find it easier to drive a holistic program approach as well.