04-13-2009 05:00 PM - last edited on 11-05-2010 01:11 PM by NicoBA
Webcast Question: Is the use of tagging and other crowd-sourcing techniques leveraged within the Lithium software community system? How has it improved ROI? ex: most popular, viewed, etc?
04-17-2009 12:43 PM
This is a great question and our Insights Team is looking into this further. Here is our take at this point in time:
We know that tagging helps organize the content on the web in general and the community specifically. It makes information retrieval more accurate and content delivery more relevant, especially for members and guests who wish to navigate the community by topic and not by the structure of the category/board hierarchy.
Michael Wu, the scientist behind the Community Health Index suggests that: "relevant content delivery" and "accurate information retrieval" can reduce the time spent searching for solutions with 2 potential effects:
Therefore, one can conclude that Tagging and Crowd-Sourcing has direct and indirect effects on Community ROI. Lithium is looking further into correlating the behaviors on the community to material benefit for our customers.